DOWNIEVILLE, CALIF. - One lucky winner will roll away with a special “Tower to Town” edition Santa Cruz Bronson in the Sierra Buttes Trail Stewardship’s (SBTS) annual $5-Bucks-a-Foot fundraising campaign running from July 20-August 20, 2018. The annual campaign seeks to fund trail building and maintenance in the “Lost Sierra” of California, the region home to the world-famous Downieville Classic mountain bike race.
“Downieville is our spiritual home-away-from-home,” said Santa Cruz Bicycles CEO Joe Graney, who contributed the fundraiser’s $8,200 top prize. “The SBTS folks build some of the best trails in the world, and we’re stoked to support their efforts with the new Bronson—the perfect weapon for these trails.”
In a new twist to the $5-Bucks-a-Foot formula, Santa Cruz’s design team created a special “Tower to Town” (T2T) bike graphic touting the newly-opened bike-legal route that runs from 8,578-foot perch of the Sierra Buttes Fire Lookout tower and drops some 7,000 feet (with a little up-and-down thrown in) to the town of Downieville on what’s one of the longest singletrack descents in North America.
Donors can sponsor one-foot sections of trail for $5 with each foot earning an entry to win the bike. The more feet bought, the greater the chances of winning.
The T2T route includes newly bike-legal trails like the Sierra Overlook and the Gold Valley Rim Trails as well as long-established courses that include the Sunrise, Butcher Ranch, Pauley Creek, and Big Boulder Trails, as well as the First, Second, and Third Divide Trails.
The T2T special edition Bronson is valued at $8,199 and includes the company’s XO1 build spec, Santa Cruz’s Reserve carbon wheels and a Fox 36 fork.
The $5 Bucks a Foot campaign starts Friday July 20 and ends Monday August 20, with the winner to be announced on SBTS and Santa Cruz social media channels on Tuesday, August 21. Funds raised will be used to leverage grants for building and maintaining trails in the region.